7 Ways to Modernize Older Communities
With all the new apartment construction taking place nationwide, some owners and management companies are struggling for ways to make their older properties appeal to renters. While it’s true there are a fair share of renters who just want ‘new’, there are a plethora of ways to compete that don’t necessarily involve adding flashy amenities…
Remember to Think Like a Customer!
While I was preparing to teach an advertising and marketing class a few weeks ago, I was reminded of my first experience managing a multifamily advertising campaign. Although I had worked in the retail industry prior to becoming an apartment manager, I had no training or experience creating or managing advertising. We were running a…
Tips for Attracting Millennial Renters
Millennials, also known as Gen Y, are making a big impact in the property management industry. Defined as consumers between 18 and 36 years old, there are more people in this age group renting than ever before. Recent studies have shown that only 40% of the millennial generation owns a home compared to 66% of…
PayLease and Ocius to Combine
PayLease, the leading online payments provider for property managers and HOAs, today announced a definitive plan to combine with Ocius, the leader in convergent billing and utility management solutions for the multifamily industry. The unified company will deliver the most progressive payments, resident billing and utility management solutions for the property management industry. PayLease’s web-based…
Local Property Managers Offer Online Payment Solutions
In an increasingly online world, a recent report found almost 75 percent of households with Internet access pay at least one of their monthly bills electronically. So when rent or homeowner’s association (HOA) payments are due, more and more property managers around the Central Valley are adopting electronic remittance systems that allow their tenants and…
Is Multifamily Finally Saying Goodbye to Checks?
The multifamily industry has a reputation of being slow pokes when it comes to adopting technology. Between rent checks, applications and leases, there are a lot of paper documents circulating around your typical leasing office. But according to PayLease’s 2014 Market Survey, many multifamily firms are finally getting their online technology up to speed, especially…
Q&A: Industry Experts Sound Off on the Latest Technology Trends
[vc_row][vc_column][vc_column_text]The release of our 2014 Market Survey has generated a lot of buzz about trends in the property management industry regarding resident payments and online technology. We wanted to hear what a few of our friends in the industry thought about these trends, so we interviewed Lisa Trosien, Jackie Ramstedt and Doug Chasick to get…
Give me a Choice! Why Residents will Thank You for Mobile Optimization
Learn why property management companies who offer residents the choice to pay rent using their preferred payment type is the best option.
PayLease’s 3rd Annual Market Survey Confirms Online Payment Usage is on the Rise in the Property Management Industry
The survey polls hundreds of US-based property management firms about collecting resident payments online.
5 Inexpensive and Creative Ways to Market Your Community
If you’re looking for ways to market on a tight budget, here are some simple ways to stretch your marketing dollar. Whether it’s for resident retention, or to create more prospects for your community, we’ve got you covered! Use Four-Legged Friends to your Advantage Everyone has pets these days! Communities who don’t allow pets can…